‘The Sultan’ in an interview about "Monsters", his love for Halloween and integration through music

With “Monsters” the Hamburg singer The Sultan releases his latest work in style of the spooky season. The single is not only a must-have for every Halloween playlist, but also convinces between the lines. As an oriental sultan in a turban, he sings and dances like a Western pop star and thus unites two cultures that are particularly close to his heart. We have now spoken to the Sultan of Pop in an interview about his new single “Monsters” and why his art contributes to inclusion and integration. We are happy to make the interview available to you royalty-free.

THE SULTAN OF POP – INTERVIEW  

As pop sultan you have created a unique music project. What does it mean to you to combine Eastern and Western influences?

The Sultan: It’s about combining the best of both influences into one positive concept. I have always been good at finding common denominators. At home we used to live oriental values, among friends and at school I adapted to the Western culture. That’s how I got to know and love both sides and therefore I know exactly how to convey this feeling of unity in an entertaining way. The Sultan of Pop is supposed to make people curious – I mean, a guy with a turban who sings and dances like a Western pop star?

Through my unique modern oriental style I want to bring people of different cultures and different ages together. The whole thing is presented with a big wink, so that my art stands for inclusion and integration. In the long run I want to make The Sultan an experience and thus a kind of paradise world, where everyone can dive into and be motivated. My music is like a flying carpet that takes you there.

Your new single is called “Monsters” and is the Halloween hit par excellence. What was your motivation for making the song?

The Sultan: In the style of the 80s and 90s, such as Michael Jackson’s legendary thriller mini-musical, I wanted to create a Halloween song that would put people in a good mood and carry them away. In the music video we playfully deal with the topic of fear: After all, the biggest “monster” we can encounter in everyday life is our own insecurities, nightmares and “one’s weaker self”.

Do you have a soft spot for the creepy season?

The Sultan: I have always celebrated this day, even though the American trend has long gone unnoticed in Germany. I’m terribly happy that Halloween also plays a significant role in Germany today. In fact, the Sultan of Pop was also created at a Halloween party. I dressed up as the Sultan like in Aladdin and became the star of the evening.

You’ve created a great music video with zombies. How was the production for you and what is behind the idea of the video?

The Sultan: I‘ve had pictures and ideas for the realization of the video right from the beginning of the song and wanted to combine the coolness of the 90s with today’s technology and quality. And the focus is on The Sultan as a modern oriental figure. The music video was produced very elaborately: We worked on different sets and shot almost 24 hours in a row. Nevertheless, all team members were fully motivated and after each scene it was a great pleasure to see the first pictures on the camera monitor, close together. The team was simply great!

The Sultan of POP2
 

With your music you are mainly in the pop sector. Are there other genres that influence you in your songwriting?

The Sultan: I’ve completed my Master of Arts in innovation studies, so thinking outside the box is in my blood. I grew up with pop, RnB and gospel, but I know no boundaries in music genres, and I get inspired by all influences, such as classical, rock or EDM.

How does the development process from a song to the final release look like for you?

The Sultan: It is totally different, I don’t have a fixed schedule. Sometimes I just play a note or a chord on the piano and continue to develop the sequence. For “Monsters” I first had a melody in my head, then I spun a chorus to it, very intuitively. The rest of the song was created around the Halloween theme.

The Sultan of POP

How do you continue after “Monsters”? Do you already have new songs in planning?

The Sultan: I do have new songs and themes in the pipeline, but I don’t want to give too much away yet. Of course, I want to produce a new music video for every project. I’m pretty sure that you will like the next songs as much as “Monsters”.

The single “Monsters” by The Sultan is available on all download and streaming portals. Purchase link:: thesultan.lnk.to/monsters

Further information about The Sultan (Bio, cover, press photos) can be found in the press lounge: https://www.macheete.com/presse/the-sultan and on www.thesultan.com

The Sultan of POP3

MONSTERS ONLINE:

Watch Monsters on YouTube
Stream Monsters

Independent Music Artist ‘Celiane the Voice’ Diversifies Her Brand with Music, Merchandise, Movies and More!

Bay Area-based Indie Artist, Celiane the Voice, parlays her business acumen into building a formidable brand—in the booth and in the boardroom.

When the pandemic struck, Celiane the Voice watched her thriving music career come to a screeching halt. Gigs were abruptly cancelled, venues were closed, ticket sales were refunded to the customers, concerts were indefinitely postponed and her career was at a standstill.

For the first time in her entire music career, Celiane did not to know if her career would be able to weather this storm (also known as the Coronavirus crisis). Just like other artist and musicians, she had to face the uncertain reality brought on by a Global pandemic that completely disrupted the entertainment industry. As the months progressed, she was faced with two choices: 1. Throw in the towel or 2. Reinvent herself. She chose the latter.

Eight months since the world as we knew it changed forever, Celiane the Voice made the decision to tap into her business savvy and build a brand that superseded music. She put together a Business Plan and started a company.

Her entertainment company comprises film and TV production, stage productions, creation of her own comic book, video game music, personal transformation courses, “Celiane the Voice” merch, building collaborations and a costume and set design entity.

“I’m an entertainer, but I also have a Business background so I knew at the onset of the pandemic that I would have to pivot if I wanted to save my career. I knew that it was no longer business as usual, so I tapped into my talents and skill set and diversified my brand”, said Celiane.

Celiane the Voice Her decision to reinvent herself has opened up a myriad of new doors for her this year and now that her music career is thriving again—she has her sight set on performing in Vegas one day, which has been a life-long dream of hers.

Celiane also has hopes to take her eclectic show on a tour across the country, as soon as it’s safe to do so again. Based out of the Bay Area in California, Celiane The Voice is a pioneering and dynamic singer who specializes in genre of Electronica Hip-Opera, which she created.

With a background in both Opera and Jazz and over twenty years of vocal training, both at UC Berkeley and through private instructors, she has developed a mastery over her vocals through hard work and dedication.

Through an understanding of genre and technique, she is able to borrow from a spectrum of musical influences to create a sound that blends electronic music, hip hop, classical, and jazz to create the new and exciting fusion that has become the genera of Electronica Hip-Opera. The eclectic nature of her work allows her to redefine her listeners’ idea of what is possible through music in a traditional sense, and her talent allows her to set the bar high when it comes to her production value.

Inspired by prolific artists such as Amy Winehouse, Daft Punk, and Pharrell, she has a taste for the unique and original, and that off-beat sensibility truly shines through.

With her music she is able to form true connections with her audience. Music is her passion, and her one true love; it is the thing that she is completely dedicated to and she views it as her better half.

Celiane the Voice While continually working to build up her repertoire and create a unique and memorable sound, she has performed live at events such as Afro Comicon, NorCal Cosplay Ball, NYE 2018, and Napa Smith Brewery, and she has hopes of touring internationally in 2021.

Her work can currently be found online on streaming platforms such as ITunes, Amazon Music, Spotify, YouTube, Soundcloud, and Bandcamp.

ONLINE:

www.celianethevoice.com .

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